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New Delhi based gaming and e-Learning company ZMQ Software Systems has used an innovative method to spread HIV/AIDS awareness and educate people about AIDS epidemic, using mobile devices.
With increase in the usage of mobile devices all over the world, mobile games can be one of the effective ways of spreading messages and creating awareness as Play-and-Learn method. This methodology makes learning not only exciting and engaging but helps in better enhancement and retention of knowledge. New Delhi based gaming and e-Learning company ZMQ Software Systems has used an innovative method to spread HIV/AIDS awareness and educate people about AIDS epidemic, using mobile devices. Through its edutainment based interactive learning solutions in form of mobile games, ZMQ plans to reach out to millions of people in the country and across the world to spread the message of HIV/AIDS awareness. The games have a mutli lingual option and are available in other Indian languages such as Hindi, Marathi, Tamil, Telegu and Kannada. Further, the games will soon be launched in Africa (Kenya, Tanzania, Uganda, Malawi, Mozambique and Manibia) —in local languages—Afrikaans and Kiswahili.
Freedom HIV/AIDS comprises of four different types of mobile games involving different mindsets and psychologies of mobile users. The games can be deployed on, from low-end black & white handsets to sophisticated high-end colored devices. The games are:
- Safety Cricket
- Ribbon Chase
- The Messenger
- Quiz with Babu
Game Descriptions
Safety Cricket: A Role-play based game on Cricket
Cricket is a religion in India, which has a huge following. Awareness messages can be conveyed using cricket. The game is based on a cricket match between Demons XI and Safety XI. Demons XI have played their innings and have set up a target score. Safety XI has to chase those runs in 10 overs (60 balls) and 300 seconds with 11 players in hand. Balls will appear regularly on the air in three different rows in form of 4 Safety symbols: Condom, Faithful Partner, HIV Information and AIDS Red Ribbon. You score runs for collecting these items. At the same time, Outs will appears in form of Unsafe Sex, Infected Blood Transfusion, HIV Virus, Infected Syringe and Company of bad friends. Different HIV/AIDS awareness and safety messages are displayed on scoring runs. On striking negative objects, messages are displayed how HIV is transmitted. The players need to time their jump to hit the right ball.
Ribbon Chase: An Arcade based game
Ribbon Chase is for more focused people who are engaged in game play. They play such games with full concentration. You need to spread the message and awareness of HIV/AIDS all over the world. You are an AIDS Red Ribbon, and an HIV Virus is chasing you. Different cities in the world are asking for information on HIV/AIDS. You need to deliver them by going to them. The HIV Virus is chasing you and wants to catch you up and is not letting you deliver the message. You need to run smartly to deliver the required message. It is a highly exciting multi-level game with 5 Lives.
The Messenger: Adventure game for casual users
Such users enjoy playing exciting but easy-to-maneuver games. You are a HIV/AIDS Awareness Messenger in form of a Pigeon. You are flying form village to village. In the sky you can collect Condoms and Red Ribbons, which needs to be distributed to the villagers below. People living in the villages need Condoms and Red Ribbon to prevent HIV/AIDS. The Pigeon needs to drop the safety objects on specific demand of the villagers. On every correct demand, the villager gets an additional safety and awareness message. Beware the Pigeon can lose a life if it hits a HIV Virus in the sky, and different messages are displayed how HIV is transmitted.
Quiz with Babu: Live Game show based Quiz:
Quiz with Babu involves users whose bent of mind is more towards quizzing, and they questioning and reasoning. Babu - the village boy, is fond of going to school library. He reads a lot about HIV/AIDS in the library and newspapers. He is always busy excavating knowledge on HIV/AIDS from different sources. He has made a resolution to spread the HIV/AIDS awareness not only in is village but in the surrounding villages as well. In the evening hours, you can find Babu sitting under the Peepal tree on the village chowk questioning people on HIV/AIDS and playing quiz with them. Play a quiz with Babu and test your knowledge on HIV/AIDS. Beware you have 10 questions and three lifelines to answer all his questions.
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